AIRC’s professional certificate in applied international enrollment management

for institutional practitioners.

IEM 360° (formerly ISREP - International Student Recruitment & Enrollment Planning) is AIRC's flagship professional certificate course, designed for institutional practitioners who are ready to master the complexities of the international enrollment management (IEM) landscape. 

This comprehensive course is crafted by experts to cover the full IEM lifecycle and equips participants with industry best practices and tools designed to enhance their professional profile while building a strong peer network.



IEM 360° is delivered as a 10-month, online cohort-based program including synchronous presentations, self-paced readings and assignments, and group discussions. Throughout seven distinct modules, participants gain a deep understanding of recruitment partnerships, regulatory environments, education systems, admissions processes, marketing strategies, budget modeling, and more. The course culminates in a capstone project of developing a strategic international recruitment plan, leaving participants with a tangible takeaway to showcase expertise and support career advancement.

Course Objectives

After completing IEM 360°, participants will be able to:

• Complete a pre-departure market entry analysis.
• Identify key components of a third-party recruitment strategy.
• Explain the impact of foreign and domestic regulations on international recruitment.
• Examine the complexities of foreign educational systems and approaches to international admissions.
• Identify and enhance existing international marketing and communication strategies.
• Develop a strategic international recruitment plan with associated budget.
  

Course Details

Modality: Online course with synchronous meetings

Dates: December 2026-September 2027

Level: Foundations - Advanced Practice

Prerequisites: One year of experience in international education is recommended.

Cost: $1,000 member / $1,500 non-member.

Gateway - APT Grant

We are pleased to offer the Gateway - APT Grant through the generosity of our partner, Gateway International Group.

Grant Amount: $5,000
Eligibility: Current AIRC members actively working in the field of international enrollment management.

Application coming soon.

Ready to enroll or get more info? Fill out the form below and we'll be in touch.



"IEM 360° provides an important cross section review of key facets of international recruitment and enrollment planning. I highly recommend this course to others." 

- Adam Holden, Director of International Partnerships & Recruitment, UMBC, YEAR COHORT